Crypto trader Ansem said airdrops still rank among the strongest catalysts for bringing users and trading activity back on-chain. In his view, the last market cycle saw trading terminals capture significant volume, yet many of those platforms still have not offered rewards to users. As competition for traders heats up, he said rewarding early users can work as an effective way to build loyalty and retain liquidity. Drawing on past market experience, Ansem added that well-timed airdrops have previously unlocked substantial on-chain activity, and he expects the same playbook to show up again in the current cycle. The comments point to user incentives as a continuing tool for platforms trying to win and keep active traders.
According to BlockBeats, crypto trader Ansem said on Sept. 26 that airdrops remain one of the strongest catalysts for bringing users and trading activity back on-chain.
He said the previous cycle saw trading terminals capture large amounts of volume, but many of those platforms still have not provided rewards to users.
Ansem said that as competition among platforms for traders intensifies, rewarding early users can be an effective way to build user loyalty and retain liquidity. Based on past experience, he added that well-timed airdrops can unlock substantial on-chain activity, and he expects that strategy to appear again in the current cycle.
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