Bitcoin Price Surges Past $94,000 as Major Banks Embrace BTC

Bitcoin Price Surges Past $94,000 as Major Banks Embrace BTC

N
News Editor 01
2026-07-02 22:45:14
Bitcoin surged 4% to $94,640 today, reaching a seven-day high with $46 billion in 24-hour trading volume. Strike, led by Jack Mallers, rang the NYSE opening bell alongside Twenty One, holding over 43,500 BTC (~$4 billion) and becoming the third-largest publicly listed Bitcoin holder. PNC Bank became the first major U.S. bank to offer direct spot Bitcoin trading to eligible clients via Coinbase's infrastructure. Bank of America urged wealth management clients to allocate 1-4% of portfolios to digital assets. Macro tailwinds include expected Fed rate cuts and AI-driven productivity gains. Ark Invest's Cathie Wood suggested Bitcoin's four-year cycle may have shifted. The Bitcoin MENA conference in Abu Dhabi concluded with strong institutional sentiment.
Bitcoin pricebank adoptioninstitutional investmentPNC BankBank of AmericaStrikemarket rallyFederal Reserve

Bitcoin Price Pumps to $94,640

Bitcoin price is currently pumping, hitting highs of $94,640 today and climbing over 4% in the last 24 hours. Its 24-hour trading volume reached $46 billion, and it stands at its seven-day high. The total circulating supply is 19,959,806 BTC, with a maximum supply of 21 million. Today's market capitalization is roughly $1.86 trillion, reflecting the 4% daily gain.

The broader bitcoin space is experiencing momentum. The Bitcoin MENA conference in Abu Dhabi just wrapped up, full of bank leaders and industry thought leaders sharing their thoughts on Bitcoin’s future. Earlier today, Jack Mallers’ Bitcoin company, Strike, and Twenty One rang the opening bell at the New York Stock Exchange. Strike holds over 43,500 BTC — around $4 billion — making it the world’s third-largest publicly listed Bitcoin holder. Majority-owned by Tether Investments and Bitfinex, with SoftBank as a significant minority investor, the company blends a Bitcoin treasury strategy with operational Bitcoin-focused financial services.

Investors are also paying close attention to macroeconomic signals. Ark Invest CEO Cathie Wood said that the Bitcoin price’s four-year cycle may shift, suggesting the market may have already seen its lows. Neuberger CIO Shannon Saccocia noted that expected Federal Reserve rate cuts and gains in AI-driven productivity could lift equities and other risk assets. Stocks often perform well when the economy avoids recession and the Fed is easing.

Banks Begin Embracing Bitcoin

Bitcoin’s recent rally comes amid growing adoption and institutional interest. Large players are integrating Bitcoin into payments and financial products. For example, earlier today, PNC Bank became the first major U.S. bank to offer direct spot bitcoin trading to eligible Private Bank clients through its digital platform, using Coinbase’s Crypto-as-a-Service infrastructure. The service allows qualified clients to buy, hold, and sell bitcoin without relying on external cryptocurrency exchanges. Coinbase provides trading, custody, and settlement infrastructure, while PNC retains the direct client relationship and regulatory oversight. The launch follows a strategic partnership announced in July and reflects a growing trend among U.S. banks to integrate bitcoin into wealth management services.

Also last week, Bank of America urged its wealth management clients to allocate 1% to 4% of their portfolios to digital assets, signaling a major shift in its approach to Bitcoin exposure. The move allowed over 15,000 advisers across Merrill, Bank of America Private Bank, and Merrill Edge to proactively recommend crypto to clients.

At the time of writing, the bitcoin price is $94,061.

This article was originally published by Bit.Fan. For more cryptocurrency news and market insights, visit www.bit.fan.
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