Bitcoin Suisse Plans to Move Up to 60 Swiss Jobs Overseas as It Expands Global Wealth Push

News Editor

2026-09-14 09:03:21

Bitcoin Suisse, one of the early firms in Switzerland’s Crypto Valley, is preparing to shift as many as 60 positions out of its Zug headquarters as it remakes itself from a Switzerland-focused crypto specialist into a broader global wealth manager. In comments reported by Finews, the company said back-office and administrative roles will be affected most, with those functions set to move to Bratislava, Slovakia, or to Vietnam, where it plans to establish a new site in the coming years. Employees were informed at a Friday morning town hall, and the final number of job cuts will be decided after a 10-day consultation period. Bitcoin Suisse told Finews that the first layoffs are expected before the end of the year. Group CEO and co-founder Andrej Majcen said the move is primarily about cost, arguing that the same services can be delivered much more cheaply in Bratislava and Vietnam, not because of the current crypto downturn. Founded in 2013, the company first built its business in crypto trading and custody, later adding staking and lending. It is now targeting wealthy private clients, family offices and institutional investors, while keeping Zug as its headquarters and retaining the Bitcoin Suisse brand. The firm has also secured regulatory approvals in Liechtenstein, Bermuda and Abu Dhabi as part of that expansion.

Bitcoin Suisse is preparing to move up to half of the jobs at its Zug headquarters overseas, with as many as 60 roles set to be relocated as the firm shifts from a Swiss crypto specialist to a global wealth manager.

Up to 60 roles set for relocation

According to an interview with Finews, the company plans to move as many as 60 positions abroad. Back-office and administrative functions are expected to take the biggest hit. Those roles are set to move to Bratislava, Slovakia, or to Vietnam, where Bitcoin Suisse plans to build a new location in the coming years.

Employees were briefed during a town hall on Friday morning. The exact number of cuts will be finalized after a 10-day consultation period. Bitcoin Suisse told Finews that the first layoffs will take effect before the end of the year.

From crypto services to broader wealth management

Founded in 2013, Bitcoin Suisse made its name in crypto trading and custody before expanding into staking and lending. It now wants to serve wealthy private clients, family offices and institutional investors with services that extend beyond crypto.

「In the past, our focus was primarily on Switzerland. Now, international growth is our priority,」 Group CEO and co-founder Andrej Majcen told Finews. He added that the firm wants to use its crypto expertise as a base for broader wealth and asset management.

Regulatory approvals already in place

The company has been building the regulatory structure for that shift. It has secured a Markets in Crypto-Assets Regulation, or MiCAR, license in Liechtenstein, digital-asset and investment licenses in Bermuda, and full approval from Abu Dhabi’s regulator over the summer.

CEO says cost is the driver

Majcen told Finews the relocation is driven by cost. He said the same services can be delivered far more cheaply in Bratislava and Vietnam. He also said the move is not tied to the current crypto downturn and that the company has enough cushion to withstand it.

Majcen said Zug will remain the company’s headquarters, the Bitcoin Suisse name will stay, and the firm is still open to acquisitions in Switzerland.

This article was originally published by Bit.Fan. For more cryptocurrency news and market insights, visit www.bit.fan.

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