Cryptocurrency exchange Bitget has intensively launched two major US stock-related products within a month: a direct US stock trading service and the Reality US stock token (rToken), creating a unique 'dual-track' layout. This strategy aims to simultaneously serve traditional investors and crypto users, striking a balance between compliance and innovation.
The direct US stock trading service, operated in partnership with a licensed broker, offers real stock ownership, dividend rights, and transfer functions, providing an experience close to traditional brokerages. The Reality US stock token (rToken), on the other hand, leverages RWA (Real World Asset) technology to map US stocks on the blockchain, supporting crypto-native functions such as contract margin trading and lending. The two products cater to different user groups: the former suits traditional investors seeking real stock equity, while the latter targets crypto users who want more flexible operations using crypto assets.
By running both tracks in parallel, Bitget preserves the compliance and asset security of traditional finance while incorporating the efficiency and innovation of blockchain technology. This move reflects the trend of crypto exchanges evolving from pure digital asset trading platforms into comprehensive financial service hubs.