Coinbase Backs Ethena Ahead of Onchain Savings Launch for 100 Million Users

Coinbase Backs Ethena Ahead of Onchain Savings Launch for 100 Million Users

N
News Editor 01
2026-07-23 11:10:15
Coinbase Ventures bought ENA on the open market and is working with Ethena on an onchain savings product set to launch next week for Coinbase’s 100 million-plus users.
CoinbaseEthenaENAUSDeBase

Coinbase Ventures said it has backed Ethena by purchasing the protocol’s governance token ENA on the open market, as the two companies prepare to roll out a new onchain savings product for Coinbase’s 100 million-plus users. The first initiative is scheduled to go live next week.

Ethena said Tuesday that it has partnered with Coinbase to expand onchain finance and savings offerings. In a post on X, Ethena founder Guy Young said the upcoming integration will support Coinbase’s dollar savings products and mark the first time Ethena products become available to the exchange’s user base at that scale.

USDe distribution set for Base and the broader Coinbase ecosystem

As part of the arrangement, Coinbase said it already serves as Ethena’s primary custodian, wallet provider, and perpetuals venue. Ethena’s yield token USDe is also set to be distributed on Base and across the broader Coinbase ecosystem.

The market reacted quickly. ENA jumped 20% after the announcement before giving back part of those gains, and it was still up 3% over the past 24 hours even as the wider crypto market pulled back.

The investment gives Ethena a high-profile endorsement at a time when the protocol is trying to reach beyond crypto-native users. Ethena grew rapidly by combining demand for stablecoin-like products with derivatives-based funding strategies that generate tokenized yield. Assets on the protocol climbed to $15 billion at the market peak in October, then fell to $5.3 billion as demand and yields weakened during the downturn.

Investors focus on what Coinbase distribution could unlock

Neither company disclosed full details of the upcoming product, but the distribution angle drew immediate attention. Access to Coinbase’s user base could open a fresh source of capital for Ethena as it pushes beyond DeFi and into more mainstream crypto brokerage channels.

Yan Liberman, managing partner at Delphi Ventures and an investor in Ethena, said the partnership could connect Coinbase’s roughly $19 billion USDC ecosystem with Ethena’s yield-generating infrastructure. He wrote on X that if sUSDe yields exceed baseline USDC rates, Coinbase could offer stronger USDC lending yields, while Ethena could tap deeper and cheaper funding than native DeFi alone can provide.

Anchorage partnership expands Ethena’s institutional credit push

Ethena is also widening its institutional strategy. On Tuesday, the protocol and crypto bank Anchorage Digital said they had expanded their partnership to support institutional lending.

Under the setup, Anchorage will manage collateral for Ethena’s loan investments through its Atlas platform. Borrowers will be able to keep assets in custody instead of moving them onchain. The structure is designed for institutions that require regulated custody and compliance controls before entering crypto-native credit markets.

Anchorage CEO Nathan McCauley said institutions want access to crypto-native capital without giving up custody, controls, or operational rigor. The latest announcement adds to an existing relationship: Anchorage Digital Bank already serves as the U.S. issuer of Ethena’s USDtb stablecoin.

The news also lands while U.S. lawmakers continue debating the CLARITY Act, a market structure bill that could offer a clearer regulatory framework for crypto products in the country. Young said that kind of legislation could create added support for onchain-native assets such as USDe.

This article was originally published by Bit.Fan. For more cryptocurrency news and market insights, visit www.bit.fan.
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