Coinbase reshuffles senior leadership as it pushes toward an all-in-one trading platform

Coinbase is going through one of its biggest executive reshuffles in recent years, according to a July 24 report cited by BlockBeats and sourced to The Information. Chief People Officer Lawrence Brock has stepped down and moved into an advisory role, while Greg Tusar, co-head of the company’s institutional unit, has shifted into a policy position. The changes follow earlier moves involving other senior figures: Chief Legal Officer Paul Grewal is planning to leave, and Jesse Pollak has stepped down as head of the Base app. The personnel changes come as Coinbase speeds up a broader strategic shift after cutting 14% of its workforce in May. The company is said to be moving toward what was described as an “all-category trading platform,” with plans that include stocks and prediction markets. The report links the leadership changes to that strategic pivot, which marks a wider expansion beyond Coinbase’s traditional crypto-focused business lines.