According to CryptoComLearn, rapper Kanye West (Ye) has sparked controversy with plans to launch a meme coin named “YZY.” However, new allegations suggest that West may have partially sold admin access to his X account—which boasts 32 million followers—to Barkmeta, a meme coin trader linked to the Doginals NFT crew. The reported transaction amount is $17 million, triggering widespread alarm across the cryptocurrency community.
Background: From YZY Meme Coin to Account Sale Rumors
On February 22, Bitcoin.com News first reported Ye’s planned YZY token launch and highlighted an X Spaces livestream hosted by the Doginals Dog NFT crew. During the stream, accounts Tall and Barkmeta debated whether the token would be deployed on BNB Chain or Solana. Soon after, community members noticed unusual activity on Ye’s X account—changes between dark/light mode, time format shifts, and a pinned X Community Note stating: “Kanye sold access to his account to @barkmeta... This will be a major liquidity extraction event.”
Barkmeta quickly denied the claims, posting on X: “Imagine the whole space telling us we’re scammers when it would’ve been so easy to rinse like $20M doing a fake Kanye coin today. I expected a lot of crypto Twitter KOLs to write baseless hate threads.” Despite his denial, influencer Loki the Bird warned: “Kanye West sold his account to the Barkmeta Doginals crew for $17M—they’re gearing up to scam the entire space. Share for awareness and save Web3.” The warning post garnered over 19,000 likes and 4,700 reposts within hours.
Market Reaction: Community on High Alert, Investors Advised Caution
As of press time, Ye’s X account has deleted several posts related to the YZY token, while the account sale rumors continue to escalate. Many crypto KOLs are urging users to avoid any tokens associated with YZY, citing severe damage to trust within the Web3 community. Analysts note that whether Ye actually sold his account or this is a calculated marketing stunt, the current barrage of deleted tweets, pinned warnings, and contradictory statements paints a murky picture. For potential buyers, the only clear takeaway is to exercise extreme caution before engaging with the YZY meme coin.
The incident underscores the persistent risks of celebrity social media accounts being used to promote tokens in the crypto space. Without official confirmation or transparency, blindly following hype could lead to significant losses. The community awaits clarification from X platform and Ye himself, but as of now, no official statement has been released.