Transaction Overview: 1,000 Bitcoin Plus Cash for Control
On July 2, 2026, Know Labs, Inc. (NYSE American: KNW) announced an agreement with Goldeneye 1995 LLC and Ripple Chief Risk Officer Greg Kidd. The buyer will acquire a controlling interest in the company through a combination of 1,000 Bitcoin (valued at approximately $105 million at current prices) and a cash amount designated for debt repayment, redemption of outstanding preferred equity, and additional working capital. The per-share price is set at $0.335. Bitcoin will serve as a central element of the company's treasury strategy, giving investors direct exposure to Bitcoin.
Management Restructuring: Greg Kidd as CEO, Founder Becomes Vice Chairman
Upon transaction completion, Greg Kidd will become CEO and Chairman of the Board, while founder Ron Erickson will become Vice Chairman. Erickson commented: 'Partnering with Greg Kidd marks a pivotal next chapter for Know Labs. We look forward to continuing our research in non-invasive medical technology. Greg's visionary leadership positions Know Labs for a bold future.' Kidd added: 'I’m thrilled to deploy a Bitcoin treasury strategy with the support of a forward-looking organization like Know Labs at a time when market and regulatory conditions are particularly favorable. We believe this approach will generate sustainable growth and long-term shareholder value.'
Bitcoin Treasury Strategy and the mNAV Metric
Once Bitcoin becomes the primary asset on the company’s balance sheet, management will adopt the multiple of net asset value (mNAV) metric to assess the premium investors place on the company’s market value relative to its Bitcoin assets. Based on a market cap of $128 million and a Bitcoin price of $105,000, the estimated entry mNAV multiple is 1.22x, with Bitcoin accounting for approximately 82% of the total market capitalization at closing. This strategy mirrors that of MicroStrategy and other Bitcoin treasury companies, aiming to provide shareholders with exposure to Bitcoin's price appreciation.
Industry Trend: More Public Companies Adding Bitcoin to Treasuries
The adoption of Bitcoin as a treasury reserve asset has dramatically increased over the past year, expanding globally. To date, 225 companies and other entities hold Bitcoin on their balance sheets. On June 2, 2026, Norwegian Block Exchange (NBX), a leading Nordic cryptocurrency exchange, announced it added Bitcoin to its balance sheet, becoming the first publicly listed company in Norway to hold Bitcoin as part of its treasury strategy. NBX stated: 'NBX will not sell this Bitcoin or go short in any form. With reference to the latest POA notice with LDA capital, NBX will also use proceeds to buy additional Bitcoin.' Know Labs, primarily a non-invasive medical technology firm, represents a cross-industry adoption of Bitcoin treasury strategy, signaling that Bitcoin as a corporate reserve asset is gaining mainstream traction beyond tech and financial sectors.