Jeff Huang, known as Machi Big Brother, is back in the spotlight after an account that had been pushed to less than $60,000 rebounded to the eight-figure range within days.
According to a PANews report citing HypurrScan on-chain data, Huang’s account was left with less than $60,000 on Aug. 18 following liquidations. As the market turned higher, the account value climbed to as much as $12.1 million. It is still showing about $10.5 million in profit, equal to a return of roughly 175x.
The rebound narrowed losses, but did not erase them
The sharp recovery changed the short-term picture of an account that had repeatedly been hit by liquidations. PANews said the turnaround reduced Huang’s losses from a recent peak of about $36.64 million to around $26.12 million, trimming more than $10 million in losses over a short period.
The recovery came from a strategy Huang has used repeatedly: rolling leveraged long positions forward instead of taking profit off the table. In the report’s description, unrealized gains are used as fresh margin to increase the size of long exposure. If the trend keeps moving in the right direction, gains can compound quickly. If the market reverses, those accumulated profits can disappear just as fast, and principal can be liquidated as well.
More than $108 million in notional exposure across four positions
Current positioning shows Huang has not materially backed away from risk. HypurrScan data cited in the report shows four open positions with combined notional value above $108 million. More than 90% of that exposure sits in ETH and BTC.
The ETH long has a notional value of about $56.04 million and uses 25x leverage. The BTC long is worth about $44.86 million and uses 40x leverage. Huang also holds HYPE and PUMP as smaller supporting positions.
Those four positions are showing combined unrealized profit of about $1.874 million. ETH contributed about $1.319 million, making it the main source of gains in the account. That position has also incurred around $237,000 in funding costs, equal to about 18% of the unrealized profit tied to it.
On the BTC side, the 40x leveraged long has generated more than $550,000 in unrealized profit, but the price buffer to breakeven is only about 1.17%, leaving limited room if the market slips.
Using the figures in the report, roughly $10.5 million in account equity is supporting more than $108 million in notional positions, putting effective leverage at about 10.3x. If the market sees a meaningful pullback, high leverage combined with cross-margin exposure could lead to a rapid drawdown and potentially trigger cascading liquidations.
Nearly 500 liquidations and losses that once reached about $80 million
The reason this latest turnaround drew so much attention is Huang’s longer trading record. PANews said he has gone through nearly 500 forced liquidations in a little over a year. Over that stretch, the account repeatedly swung from eight-figure unrealized gains to deep drawdowns during periods of heavy volatility. Cumulative losses at one point reached about $80 million, and the account came close to being wiped out more than once.
At the most extreme point, the report said he was liquidated 10 times within eight hours.
Huang has long been known as a committed ETH bull and has kept most of his exposure concentrated in ETH longs. Even after repeated liquidations, he has rarely changed direction. PANews said ETH-related losses over the past 10 months reached about $35 million. It also noted that Huang once joked he had started cutting his own hair and using the savings to keep buying ETH long exposure.
A June liquidation raised questions, but he returned
In June, after one ETH position was liquidated, Huang unusually did not add fresh margin to the account right away. The move drew attention because it broke with his usual pattern, prompting speculation over whether the long-running high-leverage bet might finally be ending.
That did not last. He later deposited funds again and reopened long positions. PANews said he even sold dozens of BAYC NFTs over time to replenish margin, leading to the nickname that he was "selling monkeys to stay alive."
A trading style built on high frequency and high leverage
Huang’s on-chain reputation has also been shaped by his trading habits. PANews said community members have joked that taking the other side of his trades might have produced decent returns.
Huang appears largely unfazed by that commentary. The report said that after previous rounds of liquidations drew media coverage, on-chain tracking account Lookonchain was also mentioned in reports. Huang then posted a screenshot of that coverage and joked, "Congratulations, you made it onto Taiwan TV news."
PANews also said Huang has mostly deposited funds into the account rather than withdrawn them, with transferred capital often ending up lost in trading. His Hyperliquid trading has also produced a fee bill as high as $2 million, highlighting just how active he has been.
That approach extends to how he handles losses. The report described a pattern of rarely cutting positions voluntarily and instead allowing the system to liquidate them. When losses mount, he tends to add funds, top up margin or increase positions. In an interview cited by PANews, Huang said his approach sits somewhere between investing and gambling. He also wrote on social media: "I never lose, I either win or I get liquidated."
The comeback is real, but so is the risk
The account’s rapid rebound shows how aggressively compounded leverage can magnify gains during a strong one-way market. At the same time, the current portfolio structure shows Huang is still operating inside the same high-risk framework that defined the earlier drawdowns.
For now, the turnaround has rewritten the account’s short-term result. Whether those profits can hold under the weight of the current leveraged positions is the question left hanging over the trade.