Mark Cuban: Bitcoin Demand Will Outpace Supply, BTC Is a Great Store of Value

Mark Cuban: Bitcoin Demand Will Outpace Supply, BTC Is a Great Store of Value

N
News Editor 01
2026-07-09 04:40:18
Billionaire investor Mark Cuban told CNBC that Bitcoin's supply-demand dynamics will push prices higher, as demand exceeds selling pressure. He considers Bitcoin a great store of value and prefers it over gold for investment.
Mark CubanBitcoinEthereum ETFstore of valuecrypto

Billionaire investor and Dallas Mavericks minority owner Mark Cuban shared his bullish outlook on Bitcoin during a CNBC interview, emphasizing that the cryptocurrency's supply-demand dynamics will drive its price higher. He called Bitcoin a great store of value and explained why he invests in it.

Supply and Demand Dynamics

When asked about his crypto portfolio allocation, Cuban replied: “I don’t even know how much, but it’s happy. Bitcoin in particular. Ether … ETH to a smaller extent.” He explained: “Bitcoin is just driven by supply and demand. There’s only going to be 21 million of them.” The Shark Tank star elaborated: “The more people that buy and the fewer people that sell, that means the price is going to go up. That’s just the nature of it. It’s a great store of value. That’s why I have an investment in it, because I do feel that the demand is going to exceed the number of people selling.”

Ethereum ETF Outlook

Commenting on whether the U.S. Securities and Exchange Commission will approve a spot Ethereum ETF, Cuban said: “ETH, we will see what happens with the ETF. But because of the way it works, it’s a little bit different and it’s a little bit more driven by utility, but there’s more and more applications coming for the utility.” A decision is expected in May, with analysts divided — Standard Chartered predicts approval, while JPMorgan remains cautious.

Missing the Killer App

Cuban noted: “The biggest disappointment of crypto so far has been there’s not that one application where you go to your grandma and she says, ‘I have got to get this new crypto app because all my friends are using it’ — kind of like we saw in the early days of apps with Instagram. We need that transitional application for crypto to be ubiquitous.”

Bitcoin vs. Gold: Cuban’s Clear Preference

Despite the lack of a breakout app, Cuban concluded: “But, until then, just from an investment perspective, I’m investing in bitcoin over gold all day every day, and I have said that for years.” His comments reinforce the view that Bitcoin’s scarcity and growing demand make it a superior asset compared to gold in the current macroeconomic environment.

This article was originally published by Bit.Fan. For more cryptocurrency news and market insights, visit www.bit.fan.
400

Disclaimer:

The market information, project data, and third-party content displayed on this platform are for industry information sharing only and do not constitute any form of investment advice or return commitment.

Cryptocurrency trading carries high risks. Users should fully assess their risk tolerance and make independent decisions. All profits, losses, and legal responsibilities are borne by the users themselves.