MEXC Research has released a year-end report highlighting what it calls the top 10 memecoins on MEXC in 2024, pointing to a market segment that continued to expand rapidly throughout the year. According to the report, memecoins are no longer viewed solely as joke assets. Instead, many of the better-performing projects are being framed around strong online communities, recognizable internet culture, social narratives, and in some cases broader themes such as artificial intelligence or animal advocacy.
A market moving beyond pure humor
The report argues that the memecoin sector has evolved meaningfully from its earlier reputation as a purely speculative corner of crypto. MEXC says a number of projects now rely on community organization and cultural relevance rather than novelty alone. One example cited is PNUT, a token inspired by a squirrel named Peanut and positioned partly around themes related to animal protection. The report presents this as evidence that some memecoins are trying to tie viral branding to wider public conversations.
MEXC also references broader market commentary suggesting that by 2024, memecoins had become one of the fastest-growing segments in crypto, with top performers averaging returns of +1300%. Even so, the report does not portray the sector as fundamentally de-risked. On the contrary, it emphasizes that price action in memecoins still depends heavily on market sentiment, attention cycles, and social media momentum.
Community remains the central growth engine
A key theme in the report is that community-driven growth remains the defining feature of the memecoin market. Social media platforms, online forums, and endorsements from influential accounts continue to function as major catalysts for visibility and trading activity. MEXC specifically points to tokens such as Neiro, PNUT, and ACT as examples of projects that benefited from viral momentum and highly engaged online followings.
This dynamic helps explain why memecoins can rise so quickly. Unlike more utility-focused crypto assets that are often valued on technical roadmaps or protocol adoption, memecoins can attract capital through narrative strength, cultural familiarity, and the speed of online dissemination. That same structure, however, also makes them vulnerable to abrupt reversals when attention shifts elsewhere.
The 10 memecoins highlighted by MEXC
The report’s featured list includes NEIROCTO, PNUT, ACT, BOME, MOODENG, FWOG, MOG, POPCAT, CHILLGUY, and LUCE. MEXC says these projects stood out on the platform in 2024 based on a combination of market heat and annual price performance.
NEIROCTO is described as a community-driven memecoin inspired by Dogecoin culture and linked to Kabosu’s rescue dog. MEXC says the token first listed on its platform and later drew broader market attention after a Binance listing, which was followed by a major jump in market capitalization.
PNUT, built on Solana, takes its identity from the squirrel Peanut. The report says the token was launched as a tribute and later became one of the more visible animal-themed memecoins after its MEXC listing and a subsequent Binance listing announcement helped drive momentum.
ACT is positioned differently from traditional meme tokens because it combines an AI + crypto narrative. MEXC describes it as an innovative token that extends beyond meme branding and plays a role in promoting AI literacy. After its early listing on MEXC, ACT later listed on Binance, and the report says its market capitalization quickly climbed into the hundreds of millions of dollars.
BOME, short for BOOK OF MEME, is presented as one of the year’s most notable launches. Introduced on March 10, 2024, it reportedly surged by 3,000% within days. Created by Darkfarms, the artist associated with the Pepe meme universe, BOME aims to build a permanent decentralized archive for meme culture using storage systems such as Arweave and IPFS.
MOODENG is a community-oriented meme coin inspired by “Moo Deng,” a pygmy hippopotamus from a Thai zoo. MEXC says the token was designed to attract newcomers into crypto using a friendly mascot and accessible branding. According to the report, after MEXC recognized the project early and listed it, its price at one point rose as much as 6900%.
FWOG is another Solana-based, community-driven project, this time built around a frog theme. The token emerged from the rebranding of Flog (FLOG), including a revised visual identity. MEXC says that after listing, FWOG’s market capitalization climbed to around $700 million, while its peak gain reached 10,033%.
MOG is described in the report as both the “first cat coin” and the “first culture coin,” with branding tied to religion, community, lifestyle, and the concept of “mogging,” which it defines as achieving dominance or “winning.” MEXC says it supported MOG early, and the token eventually recorded a peak gain of 4,950%.
POPCAT draws on the popular mischievous cat meme and internet-native visual culture. MEXC says it listed the token early and that POPCAT later achieved a peak gain of 4,100%, underscoring how strongly familiar meme formats can translate into crypto speculation.
CHILLGUY, another Solana-based token, was created in 2023 by artist Phillip Banks. Its laid-back character design helped it spread widely on TikTok, especially among Gen Z users. MEXC says the token was listed early on the platform and later posted a peak gain of 831%.
LUCE is also built on Solana and is inspired by “Luce,” the mascot created for the Vatican’s 2025 Jubilee Year. The name means “light” in Italian. MEXC says it listed LUCE early and that the token eventually reached a peak gain of 3,340%.
What the list says about 2024 memecoin trends
Taken together, the projects in MEXC’s ranking show how broad the memecoin category has become. Animal mascots still dominate, but the sector now also includes tokens tied to AI themes, internet subcultures, lifestyle branding, and even religious or institutional symbolism. This widening range suggests that memecoins increasingly operate as attention assets, where value is influenced by the speed and scale of narrative adoption as much as by token design or chain selection.
The report also reflects the importance of exchange listings in the memecoin lifecycle. For several of the highlighted tokens, MEXC points to early platform support followed by additional major exchange exposure as a trigger for outsized gains. In practical terms, that means liquidity access, visibility, and distribution channels continue to play an important role in shaping which meme assets break out into the mainstream.
High returns, high risk
Despite the impressive upside numbers attached to many of these tokens, the report closes with a clear disclaimer: it does not provide investment, tax, legal, accounting, or financial advice, nor does it recommend buying, selling, or holding any specific asset. MEXC states that the material is for informational purposes only and urges users to fully understand the risks involved before investing.
That caution is especially relevant in the memecoin market, where performance is often driven by hype and can reverse quickly. While some of the names in the report posted extraordinary gains in 2024, the same mechanics that create explosive upside—viral attention, concentrated communities, and speculative positioning—can also produce severe volatility. For market participants, MEXC’s list serves less as a roadmap to guaranteed winners and more as a snapshot of how cultural momentum shaped one of crypto’s most unpredictable sectors in 2024.