MEXC said its “Pizza Day: Urban Run” campaign has concluded after drawing 82,398 participants and distributing rewards to 74,912 users. The event was presented as the first featured experience in the exchange’s “One Pizza, Infinite Opportunities” campaign and was built around Bitcoin Pizza Day.
Check-ins, deposits, and trading unlocked game access
Under the event structure, users collected “Pizza Vouchers” through daily tasks such as check-ins, deposits, and trading. Those vouchers were then used to enter a parkour-style game. MEXC offered three tracks, each with a different voucher requirement, and higher voucher input opened access to higher-tier reward pools.
The company said engagement stayed strong throughout the event. Peak daily winners reached 9,259, while the highest activity by a single user was 39 completed games.
Guaranteed prize mechanism covered BTC, XAUT, and futures bonuses
MEXC said every user who completed a run received a reward through a guaranteed prize system. According to the announcement, the prize pool included Bitcoin, XAUT tokens, futures bonuses, and Pizza Day merchandise.
In the release, MEXC credited community trust and participation for the event’s performance. The exchange described the campaign as part of its effort to reduce entry barriers and make crypto participation more accessible through a gamified experience.
Exchange also highlighted 0-fee trading and broader product range
Alongside the campaign results, MEXC reiterated its positioning in 0-fee digital asset trading and said its product lineup includes real-world assets such as U.S. stocks. The company said it aims to create more access points for users with different backgrounds and preferences.
In its company description, MEXC said it serves more than 40 million users across 170+ markets and provides access to over 3,000 digital assets. It also said users can trade cryptocurrencies and tokenized assets on one platform, including stocks, ETFs, commodities, and precious metals.
The article source identified the piece as a press release. A risk disclaimer attached to the release said the content is not investment advice and noted that crypto markets are highly volatile, urging investors to assess market moves, project fundamentals, and potential financial risks before making trading decisions.