MicroStrategy said it purchased 1,550 BTC for about $101 million, paying an average of $65,332 per coin. The buy came during a turbulent stretch for Bitcoin, with public data showing the asset falling as low as $59,000 during the same period, its lowest level of the year.
Purchase lands during a volatile Bitcoin sell-off
The timing drew attention because MicroStrategy added to its position while prices were moving sharply. The company has built its identity around accumulating Bitcoin at corporate scale, and it has remained associated with a balance sheet that holds large BTC reserves regardless of short-term market moves.
In an official statement shared by Michael Saylor, the company confirmed that the acquisition was completed and said the purpose was to expand its Bitcoin holdings. Its latest comments also made clear that the accumulation strategy has not changed. MicroStrategy said it intends to keep adding Bitcoin to reserves.
Debate returns as paper losses stay in focus
The latest purchase arrived while the company was reportedly sitting on nearly $12 billion in unrealized losses on paper. That detail pushed the discussion back to risk tolerance and capital allocation. Buying into weakness is not new for MicroStrategy, but the scale of the drawdown keeps the strategy under scrutiny.
Market participants are now watching whether the company maintains the same pace if Bitcoin volatility continues. The central issue is straightforward: MicroStrategy is still increasing exposure instead of stepping back while prices remain unstable.
Peter Schiff calls the transaction “damage control”
Bitcoin critic Peter Schiff described the move as “damage control”. He said MicroStrategy’s purchase of 1,550 BTC for $101 million coincided with a $100 million increase in the company’s US dollar reserves.
Schiff argued that the company would rather raise capital by issuing new shares than sell part of its Bitcoin holdings to finance operations. In his reading, that points either to an unwillingness or an inability to liquidate BTC. MicroStrategy, by contrast, kept its message simple: the purchase is done, and the Bitcoin reserve strategy remains in place.
With Bitcoin still moving sharply, analysts are expected to keep a close eye on the company’s next step. MicroStrategy’s approach continues to stand out as one of the clearest examples of a public company treating Bitcoin as a core treasury asset through both rising and falling markets.