OpenAI said its ChatGPT advertising platform has been rolled out to 26 additional countries, widening the product’s geographic reach. The company also said more than 100,000 advertisers are now using the platform. According to OpenAI, the service is designed to help advertisers reach target audiences as users turn to ChatGPT to explore options, compare products, and make purchase decisions. The update points to continued expansion of OpenAI’s commercial tools around ChatGPT, with the company framing the platform around user intent during the discovery and decision-making process.
OpenAI said its ChatGPT advertising platform has expanded to 26 new countries.
The company said more than 100,000 advertisers are now using the platform. OpenAI described the product as a way for advertisers to reach target audiences while users use ChatGPT to explore, compare, and decide on purchases.
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