Report: OpenAI's First Consumer Device to Be Donut-Shaped Speaker Without Display, Priced Over $300

Report: OpenAI's First Consumer Device to Be Donut-Shaped Speaker Without Display, Priced Over $300

N
News Editor
2026-08-07 00:12:03
According to Beating, citing people familiar with the matter, OpenAI's first consumer device will be a smart speaker without a display. Shaped like a donut and roughly the size of a hockey puck, it will feature moving parts intended to give it a more distinct personality. The product is designed so users can hold it in one hand and carry it around the home, and it could cost more than $300. It is expected to launch in 2027 and is positioned as an AI-centric computer that helps users with everyday tasks. The unusual look is seen as a way to stand out in a smart-speaker market currently dominated by Amazon and Google. The new hardware also gives OpenAI a chance to demonstrate independent design, as Apple and OpenAI are locked in a legal dispute over whether OpenAI misappropriated Apple's intellectual property; OpenAI denies the allegations. Sources say OpenAI ultimately plans a series of devices, and this smart speaker is viewed as a safe entry into the device market. With other always-on AI devices such as smart glasses raising privacy concerns, OpenAI's display-less approach may make it easier to earn consumer trust.
OpenAIconsumer devicesmart speakerdonut designAppleintellectual propertyAI hardware

OpenAI's long-rumored consumer hardware is starting to come into focus. According to Beating, people familiar with the matter say the company's first device is a smart speaker without a screen. It resembles a donut, is about the size of a hockey puck, and has moving parts meant to give it personality. Users should be able to hold it in one hand and move around the house with it. The price could exceed $300.

Launch is scheduled for 2027. OpenAI is positioning the product as an AI-first computer that can help with various tasks. In a smart-speaker market where Amazon and Google dominate, the distinctive shape could help it get noticed. The hardware also gives OpenAI an opportunity to prove it can design independently, especially while it is fighting Apple over allegations that OpenAI stole Apple's intellectual property — something OpenAI denies.

Beyond this single product, the sources say OpenAI plans a broader lineup of devices. The smart speaker is seen as a safe starting point. Smart glasses and similar always-on AI gadgets have prompted privacy concerns, so entering with a screen-less format may help OpenAI build trust with consumers.

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