Bitcoin treasury holding company Orange Juice has closed a $40 million seed round, with Mexican billionaire Ricardo Salinas leading the financing. The company said the proceeds will be used to acquire profitable U.S. businesses and build a Bitcoin treasury. Orange Juice was co-founded by macro analyst Lyn Alden and author Jeff Booth, among others. It said it follows a permanent capital model centered on acquiring and holding profitable American companies for the long term, then using corporate cash flow to buy Bitcoin as a treasury reserve. The company’s stated goal is to build a Bitcoin-standard holding company modeled after Berkshire Hathaway.
Bitcoin treasury holding company Orange Juice has completed a $40 million seed round led by Mexican billionaire Ricardo Salinas. The company said it will use the new capital to acquire profitable U.S. businesses and establish a Bitcoin treasury.
Orange Juice was co-founded by macro analyst Lyn Alden and author Jeff Booth, among others. The firm said it uses a permanent capital model to acquire and hold profitable American companies over the long term, while directing business cash flow into Bitcoin purchases for treasury reserves.
According to its stated plan, Orange Juice is aiming to build a Bitcoin-standard holding company similar to Berkshire Hathaway.
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