Pop Mart said in its first-half 2026 report that revenue reached 17.17 billion yuan, up 23.8% year over year, with adjusted net profit at 5.16 billion yuan. Net profit margin came in at 30%, while gross margin was 69.7%. The company said six IPs — THE MONSTERS, Xingxingren, CRYBABY, DIMOO, SKULLPANDA, and Hirono — each generated more than 1 billion yuan in revenue, and 11 IPs brought in over 100 million yuan.
Among them, THE MONSTERS family, home to LABUBU, remained the top-grossing IP with 4.45 billion yuan in revenue. Xingxingren was the fastest-growing IP, posting 2.65 billion yuan in revenue and growth of 580.6%. During the reporting period, Pop Mart operated 676 offline stores and 2,827 robot stores worldwide, while its cumulative registered membership base surpassed 100 million. By region, revenue from China reached 12.2 billion yuan with 47.3% growth, while Asia-Pacific contributed 2.58 billion yuan, the Americas 1.89 billion yuan, and Europe and other regions 510 million yuan.
Odaily reported that Pop Mart released its half-year financial report last week, showing revenue of 17.17 billion yuan in the first half of 2026, up 23.8% from a year earlier. Adjusted net profit was 5.16 billion yuan, with a net profit margin of 30% and a gross margin of 69.7%.
Six IPs each generated more than 1 billion yuan
The company said six IPs — THE MONSTERS, Xingxingren, CRYBABY, DIMOO, SKULLPANDA, and Hirono — each posted revenue above 1 billion yuan. A total of 11 IPs generated more than 100 million yuan in revenue. According to the report, established IPs continued to expand while newer IPs showed strong momentum, leaving the company with a broader and more diversified IP portfolio.
Within that lineup, THE MONSTERS family, which includes LABUBU, stayed in the top spot with 4.45 billion yuan in revenue. Xingxingren was the fastest-growing IP, delivering 2.65 billion yuan in revenue and growth of 580.6%.
Store network, members, and regional revenue
During the reporting period, Pop Mart operated 676 offline stores and 2,827 robot stores worldwide. Its cumulative number of registered members globally exceeded 100 million.
By market, revenue from China totaled 12.2 billion yuan, with growth of 47.3%. Asia-Pacific brought in 2.58 billion yuan, the Americas contributed 1.89 billion yuan, and Europe and other regions posted 510 million yuan.
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