REAL Finance has announced the official launch of its native token $ASSET, which went live on April 30 at 15:00 UTC with simultaneous listings on OKX, KuCoin, Kraken, and MEXC. The coordinated multi-exchange debut aims to provide immediate global market access and liquidity, targeting both retail and institutional participants.
EVM-Compatible L1 Focused on Real-World Assets
REAL Finance is an EVM-compatible Layer 1 blockchain designed to bring real-world financial assets onto the chain. The $ASSET token is central to this ecosystem, facilitating on-chain financial activities and access to tokenized asset markets. The team sees this listing as a key transition from development into broader ecosystem growth and adoption.
Exchange Campaigns to Boost Early Activity
To support the launch, REAL Finance is participating in exchange-led incentive programs. KuCoin offers a $40,000 giveaway, while MEXC provides a $50,000 reward pool, both designed to encourage user engagement and liquidity during the initial trading phase.
CEO: Building Compliant On-Chain Financial Infrastructure
“This launch represents an important step in bringing institutional-grade financial infrastructure on-chain,” said Ivo Grigorov, CEO of REAL Finance. “With $ASSET, we are creating the foundation for a more accessible and efficient financial system, where real-world assets can be seamlessly integrated into a digital environment without compromising on compliance or transparency.”
$29M Funding Backed by Strategic Investors
REAL Finance has raised $29 million to date, with backing from investors including Nimbus Capital, Magnus Capital, and Frekaz Group. The funds will support continued development of its Layer 1 infrastructure and expansion of the real-world asset ecosystem.
The platform combines a business-integrated consensus model, risk classification framework, and decentralized governance architecture to offer institutions transparent on-chain asset tokenization, insurance, and management.