Bitcoin Magazine published a video segment titled Massively Undervalued Samson Mow on MSTR & Bitcoin Treasuries, in which JAN3 CEO Samson Mow said many Bitcoin treasury companies are being overlooked by the market, with Strategy (MSTR) especially undervalued.
In the discussion, Mow said treasury companies function as Bitcoin’s buyer of last resort because they keep buying regardless of market conditions. He argued that this creates a self-reinforcing cycle that should lift Bitcoin’s price over time.
Launch timing for treasury companies and Bitcoin bonds
Mow also said the best time to launch a Bitcoin treasury company or a Bitcoin bond is when Bitcoin’s price is low. He added that sovereigns looking at Bitcoin are contributing to a worldwide race for a finite asset.
Topics covered in the episode
According to the chapter list published with the video, the episode also covered a broad range of Bitcoin-related topics:
- whether Bitcoin’s four-year cycle is dead
- what could trigger Bitcoin’s next major rally
- why AI companies will adopt Bitcoin strategies
- Bitcoin bonds and the timing of a nation-state launch
- treasury companies accumulating Bitcoin and Strategy’s undervaluation
- SpaceX IPO liquidity and competition with the AI trade
- why nation-state Bitcoin adoption has slowed
- how Aqua Wallet users discover Bitcoin through stablecoins
- agentic commerce, described as saving in Bitcoin and spending in stablecoins
- whether quantum computing is a real threat to Bitcoin
Disclaimer and byline
The page states that the views and opinions expressed in the show are those of the participants and do not necessarily reflect the official policy or position of BTC Inc., Bitcoin Magazine, or affiliated entities. It also says the content is for informational and educational purposes only and should not be treated as investment, legal, tax, or accounting advice, or as a solicitation, recommendation, endorsement, or offer to buy or sell securities or financial instruments.
The post first appeared on Bitcoin Magazine and is written by Patrick Green.


