The Smarter Web Company (AQUIS: SWC | OTCQB: TSWCF) announced that it has purchased 225 additional Bitcoin for £19.6 million, at an average acquisition price of £87,096 per BTC. Following this latest buy, the company’s total Bitcoin treasury has increased to 1,825 BTC. Based on the company’s disclosure, those holdings were acquired at an average cost basis of £80,466 per Bitcoin, bringing total capital deployed to approximately £146.9 million.
This is not being presented as an isolated treasury event. Instead, the company framed the purchase as part of a much broader capital allocation policy. In practical terms, The Smarter Web Company is treating Bitcoin as a treasury reserve asset on its balance sheet, intended to support future business needs over time. For anyone tracking corporate Bitcoin adoption, that distinction matters: the story is not only about how many coins were bought, but about whether management sees BTC as a long-term reserve asset rather than a temporary market trade.
Latest Bitcoin Purchase and the Company’s Growing BTC Position
The newly acquired 225 BTC cost the company £19.6 million in total, with an average purchase price of £87,096 per coin. After completing that transaction, the firm now holds 1,825 BTC. It also disclosed an overall average acquisition cost of £80,466 per BTC across its full treasury position, resulting in a cumulative Bitcoin investment of £146.9 million.
Those numbers offer more than a snapshot. They show a pattern of continuing accumulation rather than a one-off entry into Bitcoin. That matters because staged purchases often indicate deliberate treasury management, especially when a public company is willing to publish total holdings, blended acquisition cost, and total capital committed. Together, those metrics make it easier for investors and market observers to understand the intensity and consistency of the company’s Bitcoin treasury policy.
In other words, the company is not merely signaling enthusiasm for Bitcoin in general terms. It is providing concrete balance sheet data that ties its public statements to actual deployed capital. That combination of narrative and disclosed figures tends to attract attention because it reveals how deeply Bitcoin has been integrated into financial decision-making.
How the 10 Year Plan Makes Bitcoin Central to Treasury Strategy
According to the company, the purchase was made under its stated 10 Year Plan. That plan includes ongoing Bitcoin acquisitions as part of a formal treasury strategy. The framing is important: Bitcoin is not being described as a side investment or a short-term hedge, but as a core reserve asset for capital that may be needed in future business operations.
CEO Andrew Webley made that view explicit. He said, “Alongside our core business we believe that Bitcoin is the best asset the world has ever seen and because of this we use Bitcoin as a treasury asset for capital being held for future business needs.” The quote highlights two strategic ideas at once. First, the company still sees its operating business as fundamental. Second, it believes Bitcoin deserves a dedicated place on the balance sheet alongside that business because of its long-term value proposition.
This approach is part of a wider corporate trend in which some listed companies allocate part of their treasury to Bitcoin as a way to preserve purchasing power, diversify reserve assets, or align with a long-duration view of digital money. What makes The Smarter Web Company notable is that it has embedded this thesis inside a named multi-year plan and continues to communicate Bitcoin accumulation as an ongoing process rather than a symbolic move.
Yield Metrics, Cash Position, and Zero-Debt Balance Sheet
The company also disclosed performance figures for its Bitcoin holdings, reporting a year-to-date yield of 43,787% and a 30-day yield of 189%. These are the company’s own stated metrics and reflect the framework it uses to measure the performance of its Bitcoin treasury. Whatever the underlying methodology, the disclosure shows that Bitcoin performance is a central part of how management communicates the success of its treasury strategy to the market.
Beyond performance, the balance sheet details are equally significant. The company said it now holds more than £1 million in cash, has zero debt, and still has roughly £1 million in cash reserves available for additional Bitcoin acquisition. For corporate treasury watchers, that point matters because one of the first questions around Bitcoin accumulation is whether the company is using leverage or taking on repayment risk. In this case, The Smarter Web Company is emphasizing that it remains debt-free while continuing to build its BTC treasury.
Webley added that since the company’s IPO, it has raised well over £100 million in equity capital, with no debt, giving it a strong position from which to pursue its long-term vision. He also said that the company’s balance sheet strength, technological assets, and Bitcoin treasury together demonstrate the scale of ambition being executed after the reporting period. That language suggests management sees Bitcoin not as a standalone allocation, but as one pillar within a broader post-IPO growth strategy.
From Accepting Bitcoin Payments in 2023 to a BTC-Led Strategy in 2025
The company’s Bitcoin strategy did not begin with this latest treasury purchase. The Smarter Web Company started accepting Bitcoin payments in 2023, which means BTC first entered the business through payment operations before becoming a central reserve asset. The company said it adopted a policy of accepting payment in Bitcoin from 2023 onward and believes Bitcoin will form a core part of the future global financial system.
Then, in April 2025, it launched its Bitcoin-focused 10 Year Plan, formally placing Bitcoin at the center of its long-term strategy. Shortly afterward, the company went public on the Aquis Stock Exchange Growth Market and raised up to £2 million through institutional and retail subscriptions. Taken together, those milestones show a clear progression: first integrate Bitcoin into customer payment flows, then incorporate it into treasury management, and finally use access to public capital markets to support the longer-term strategic roadmap.
The company also said it is exploring opportunities through organic growth and corporate acquisitions while pioneering the adoption of a Bitcoin Treasury Policy into its broader strategy. That wording suggests Bitcoin is not being treated as an isolated financial position. Instead, it is being linked to expansion, capital planning, and possible acquisition activity. In management’s view, Bitcoin appears to be both a treasury asset and a strategic signal about how the company sees the future of finance.