Strategy is back in paper profit on its Bitcoin holdings after the asset rallied to about $79,007 on Sunday. Based on CoinGecko data cited by Decrypt, Bitcoin was up 1% on the day, lifting the value of Strategy’s 840,447 BTC to roughly $66.4 billion.
At that level, the company’s position sits about 4.4% above its average purchase price of $75,653, leaving the stash more than $2.8 billion in unrealized gains.
Early Sunday, Michael Saylor shared a chart of the company’s holdings on X and added a two-word message: 「We’re Back」.
The recovery follows a turbulent stretch for both Bitcoin and Strategy’s balance sheet. Decrypt reported that an earlier five-day rally had already pushed the company’s holdings back into profit after they were roughly $13 billion underwater in July, when Bitcoin fell toward $58,000. This month’s climb from about $62,000 into the upper-$70,000 range has tracked broader strength in Bitcoin, which the report tied to heavy spot Bitcoin ETF inflows and a softer dollar.
The post also fueled fresh speculation on social media that Strategy may be preparing to start buying again. The company usually reports weekly Bitcoin purchases on Monday mornings, and Saylor’s charts have historically been seen as teasers ahead of those disclosures.
Still, Strategy has not added to its holdings for about two months, a notable pause for a company that spent years accumulating Bitcoin aggressively under Saylor’s 「never sell」 mantra.
Decrypt said that pause reflects a broader strategic change. Strategy recently raised $334 million through sales of MSTR stock without touching its Bitcoin holdings, part of what the company has described as a capital-management framework.
In recent months, the company has also sold small amounts of Bitcoin to fund preferred dividends and share buybacks, marking a break from its long-standing buy-and-hold approach.
Any return to buying would come in an uneven market. Bitcoin fell as low as $76,877 on Friday after Federal Reserve Chair Kevin Warsh said inflation was not cooling quickly enough. Those remarks sharply increased the odds of a September rate hike, according to the report.
Even after the rebound, Bitcoin remains well below its October record near $126,000. That leaves Strategy’s current gains relatively modest compared with the position’s peak value.
Saylor did not say in the post whether a purchase was imminent.