Bitcoin proxy company Strategy announced Monday that it acquired an additional 2,932 bitcoin between Jan. 20 and Jan. 25, spending approximately $264 million, according to a U.S. Securities and Exchange Commission filing. The purchases were executed at an average price of $90,061 per coin, bringing the company's total bitcoin holdings to 712,647 BTC. At current market prices, Strategy's bitcoin treasury is valued at roughly $62.5 billion, reinforcing its position as the world's largest publicly traded corporate holder of the asset. The company's aggregate purchase price for its holdings stands at approximately $54.2 billion, including fees and expenses, translating to an average acquisition price of $76,037 per bitcoin. This implies the company is sitting on an estimated $8.3 billion in unrealized gains.
Details of the Latest Bitcoin Purchase
The funds for the latest purchase came from Strategy's at-the-market (ATM) offering program. According to the filing, the firm sold 1,569,770 shares of its Class A common stock (ticker MSTR) for approximately $257 million in net proceeds during the five-day period. It also sold 70,201 shares of its perpetual preferred stock (ticker STRC), raising an additional $7 million, bringing total ATM proceeds to roughly $264 million—exactly covering the bitcoin acquisition cost. As of Jan. 25, Strategy said it still has substantial capacity remaining across its ATM programs, including approximately $8.17 billion available for future issuance under its common stock offering. The company also maintains multiple preferred stock programs, including STRK, STRF, STRC, and STRD, which collectively represent tens of billions of dollars in potential future capital raises.
With more than 712,000 BTC now on its balance sheet, Strategy controls roughly 3.4% of bitcoin's fixed 21 million supply. At current prices near $89,000, the company holds an estimated $8.3 billion in unrealized gains.
MSCI Reaffirms Inclusion of Bitcoin-Heavy Firms
Earlier this month, Strategy was relieved of some selling pressure when MSCI concluded its review of digital asset treasury companies and decided not to exclude them from its major global equity indexes. The index provider said bitcoin-heavy firms will remain eligible under existing rules while it conducts further research on how to distinguish operating companies from investment-like entities. The decision eased months of market anxiety after MSCI had proposed reclassifying companies with more than 50% of assets in digital assets as fund-like and therefore ineligible for inclusion. Companies like Strategy, along with industry groups, pushed back strongly, warning that exclusions could trigger billions of dollars in forced passive selling. MSCI's final decision temporarily removed that overhang. At the time of writing, Bitcoin is trading near $89,000.