Tether said it is acquiring a 12% stake in Gold.com for $150 million and will integrate its gold-backed token XAUT into the platform. The move extends Tether’s push beyond stablecoins and ties its tokenized gold product more closely to a marketplace that supports both physical bullion and digital gold exposure.
XAUT to be integrated into Gold.com
Gold.com operates as a platform for trading physical gold and tokenized gold, serving both retail and institutional clients. As part of the deal, Tether plans to add XAUT to the platform, allowing users to move more easily between physical gold holdings and tokenized gold positions. That gives XAUT a more direct distribution channel instead of remaining a standalone product.
XAUT, also known as Tether Gold, was launched in 2020. Each token represents one troy ounce of physical gold stored in a Swiss vault, and holders can redeem it for physical gold bars. The structure is designed to combine gold’s traditional store-of-value appeal with the transferability associated with crypto assets.
Tether adds to its recent strategic investments
The Gold.com transaction follows another investment disclosed by Tether not long ago: a $100 million strategic equity investment in digital asset custodian Anchorage Digital. Taken together, the deals show Tether expanding into adjacent segments tied to precious metals and custody, rather than focusing only on stablecoin issuance.
Tokenized assets have gained wider acceptance as blockchain infrastructure has matured and regulatory frameworks have developed. Gold has been one of the more obvious candidates for tokenization because traditional ownership can involve storage costs, settlement friction, and limited trading hours. Tether is not alone in the segment, with products such as PAXG and DGX already in the market, but the Gold.com integration gives XAUT a new venue linked to both physical and tokenized gold activity.

