MrBeast-linked financial trademarks move forward in the U.S., covering crypto trading and payments
MrBeast’s push into financial services has taken another step in the U.S. trademark process. Records from the U.S. Patent and Trademark Office show that Beast Holdings, LLC filed two trademark applications on Oct. 13, 2025: "MRBEAST FINANCIAL" and "BEAST FINANCIAL." Both were published in the Official Gazette on Aug. 11, 2026, and received Notices of Allowance on Oct. 6. The applications remain in the Intent-to-Use stage, meaning the applicant must still submit proof of actual commercial use before final registration can be completed. The filings cover a broad set of services, including mobile banking apps, cash advances and small loans, credit and debit card issuance and transaction processing, investment advice and investment management. They also explicitly include cryptocurrency trading services, crypto payment processing, and cryptocurrency exchange through decentralized trading platforms, or DEXs. The trademark development comes after Beast Industries received about $200 million in investment from BitMine in January, according to BlockBeats. Tom Lee said at the time that the company would explore combining DeFi with the young audience reached by MrBeast. Beast Industries also completed its acquisition of youth-focused financial app Step in February.
