Bitget said UNICEF’s Game Changers Coalition has expanded into Bangladesh, Indonesia and Bolivia, extending the initiative’s reach to 11 countries. The program is designed to teach adolescents future-oriented skills through video game development, including digital literacy, artificial intelligence and financial literacy. Bitget said the move is part of a three-year partnership with UNICEF that began in 2025.
Program footprint grows to 11 countries
With the addition of Bangladesh, Indonesia and Bolivia, the Game Changers Coalition is now active in 11 countries. The article said the initiative had already been rolled out in Armenia, Brazil, Cambodia, India, Kazakhstan, Malaysia, Morocco and South Africa.
Bitget joined the coalition in 2025 and entered a three-year collaboration with UNICEF focused on improving financial literacy, blockchain knowledge and digital skills among adolescents in emerging economies, especially girls. According to the article, Bitget is providing educational resources that include blockchain-based learning content and bringing in mentors from the Web3 ecosystem to support GCC curriculum design.
More than 642,000 adolescents, parents and teachers reached
The coalition has scaled quickly over the past year, reaching more than 642,000 adolescents, parents and teachers globally, the article said. Women made up 52% of participants. Young people in the program have created more than 20,000 video games through GCC coursework.
Bitget said its team saw the program’s on-the-ground impact during the National Game Jam held in Cambodia in December 2025. More than 1,000 young creators joined a 48-hour challenge to build games with social impact themes.
In an earlier global UNICEF Game Jam, Cambodian teams won four awards across seven award categories. The 40-day global event gave young creators from emerging economies a chance to build original games with support from professional mentors and self-paced online courses.
Executives highlight digital inclusion and girls’ participation
Bitget PR lead Simran Alphonso said, “In Cambodia, UNICEF showed us the limitless potential of the younger generation. From coding around waste sorting to promoting healthy eating, they built a series of creative games grounded in everyday life. With the strength of the teachers’ instruction, we are confident about the courses that are about to launch and about future collaboration plans, which will strongly support the development of future leaders.”
Bitget CEO Gracy Chen said, “This partnership means a lot to me, in part because I have seen firsthand how quickly young people can grow when they are given the right opportunities. I still teach at the Hong Kong University of Science and Technology, which helps me stay close to what the next generation needs. Seeing UNICEF’s Game Changers Coalition expand into three new markets means more adolescents, especially girls, will have the opportunity to build these critical skills early. That is deeply valuable and meaningful to me.”
Sandra Visscher, executive director of UNICEF Luxembourg, said, “Expanding the Game Changers Coalition into Bangladesh, Indonesia and Bolivia is a major milestone in our work to equip adolescents, especially girls, with 21st century STEAM and financial skills so they can shape their futures. With support from partners such as Bitget, we are not only scaling education, but also advancing inclusion, building a pipeline of women leaders and unlocking the potential for economic empowerment in emerging markets.”
Background on the partnership and participating organizations
The article said the digital skills gap for women in low- and middle-income countries results in about $15 billion in economic losses each year. GCC is positioned as an effort to address that challenge.
UNICEF operates in more than 190 countries and territories. UNICEF Luxembourg supports that mission through private-sector partnerships and voluntary donations, while also advocating at the national level for children’s rights with an emphasis on inequality, gender equality, child poverty, mental health and access to justice.
Bitget and Bitget Wallet business details cited in the release
Founded in 2018, Bitget said it serves more than 120 million users across over 200 countries and regions. The exchange offers copy trading and other trading solutions, while also providing access to price information for Bitcoin, Ether and other cryptocurrencies.
The article described Bitget Wallet as a non-custodial crypto wallet supporting more than 130 blockchain networks and millions of tokens. It also offers multichain trading, staking, payments and direct access to more than 20,000 decentralized applications, or DApps.
Bitget also said it is the official cryptocurrency partner of LALIGA in East Asia, Southeast Asia and Latin America, and the exclusive cryptocurrency exchange partner of MotoGP. The company said its work with UNICEF is aimed at providing blockchain education support to 1.1 million people by the end of 2027.
The article separately said Bitget Wallet serves more than 80 million users, supports more than 130 major public blockchains and millions of crypto assets, and has set up a $300 million user protection fund.