Centrifuge, in partnership with Janus Henderson and SmartMedia Technologies, has launched an institutional-grade tokenized treasury system for loyalty programs, bringing $1.5 billion in reserve assets on-chain. The system enables real-time balance visibility and automated compliance, addressing settlement delays and reporting opacity. SmartMedia's SmartPoints protocol already serves clients including Visa, FIFA, and Samsung.
On September 3, 2026, Centrifuge, working with asset manager Janus Henderson and SmartMedia Technologies, rolled out an institutional-grade tokenized treasury system for loyalty programs, moving $1.5 billion in reserve assets onto the blockchain, according to CryptoBriefing.
The setup uses Centrifuge's infrastructure to tokenize reserve assets, so loyalty platforms can check reserve sufficiency before issuing points. Simple idea. It fixes settlement delays and murky reporting tied to the gap between traditional reserve management and the technology stack.
SmartMedia Technologies' SmartPoints protocol already serves clients including Visa, FIFA, and Samsung.
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