The cryptocurrency market has seen another pet-themed token emerge: CZ's Dog (ticker: BROCCOLI). According to the latest data, BROCCOLI's all-time high (ATH) stands at $0.29, with the current price trading below that level. The token has a maximum supply of 1 billion and a circulating supply of approximately 968,133,628 as of May 25, 2026, meaning about 96.8% of the total supply is already in circulation.
Token Background and Market Hype
BROCCOLI is named after the pet dog of Binance founder Changpeng Zhao (CZ). Such celebrity pet-themed coins have a history in the meme coin space, with Dogecoin (DOGE) and Shiba Inu (SHIB) gaining massive attention due to their celebrity endorsements. As one of the most influential figures in crypto, CZ's association with this token has sparked community excitement. Despite the price decline from its ATH, the high circulation ratio suggests most tokens are already in the hands of traders or holders.
Price and Circulation Analysis
With a circulating supply of ~968 million out of a 1 billion maximum, only about 32 million tokens remain unreleased or locked. High circulation typically provides ample liquidity for secondary market trading but also increases potential selling pressure. The ATH of $0.29 reflects early speculative frenzy, while the current lower price indicates a cooling of sentiment. Investors should be aware of the extreme volatility typical of meme coins, especially those lacking tangible utility.
Market Implications and Investment Tips
BROCCOLI's price movements may be influenced by any public statements from CZ or Binance-related developments. A direct mention by CZ could trigger a short-term spike. However, such meme coins carry high risk, and replicating the ATH is unlikely. For crypto investors, BROCCOLI is more of a short-term speculative play than a long-term value hold. It is advisable to monitor wallet holdings and social media sentiment closely while practicing strict risk management.
Storage and Trading Methods
Users can store BROCCOLI in custodial wallets of centralized exchanges or use self-custody options such as browser extensions, mobile wallets, or hardware wallets. The token is currently tradable on platforms like KuCoin. Understanding storage methods helps investors choose the appropriate security level for their holdings.

