Goldman Sachs has disclosed a planned acquisition of ETF manager NEOS Investments in a deal worth up to $2.25 billion. The transaction is expected to close in the first quarter of 2027, subject to regulatory approval.
The market has treated the deal as Goldman’s fast entry into the Bitcoin income ETF segment. Some see it as a move that could put the bank ahead of BlackRock in the next round of Wall Street competition around crypto investment products.
BTCI is at the center of the deal
NEOS manages about $30 billion in assets. Its most closely watched product is BTCI, the NEOS Bitcoin High Income ETF, which has about $1.1 billion in assets under management.
BTCI is designed to provide monthly income. It does that by holding Bitcoin-related ETFs and selling call options against those positions. The fund’s distribution yield is currently about 27%.
Analyst says the deal gives Goldman a shortcut
Bloomberg ETF analyst Eric Balchunas said Goldman’s acquisition of NEOS gives it BTCI and lets it skip the process of launching a competing product from scratch. He said that effectively allows Goldman to get in front of BlackRock’s previously launched Bitcoin income ETF, BITA.
The transaction is being viewed as part of a new phase in Wall Street’s crypto strategy. According to people in the industry cited in the report, spot Bitcoin ETFs represented the first phase, while actively managed products built around Bitcoin income enhancement and options strategies may become the next area of competition.
High payouts come with risks
BTCI’s high yield also carries clear risks. The fund does not directly hold Bitcoin. Instead, it generates income by selling call options tied to Bitcoin ETF exposure, a structure that can cap part of the upside when the market rises.
One analysis cited in the report said BTCI’s net asset value fell about 43% over the past year. It also said part of the fund’s high distributions may have come from return of capital.
BlackRock already has a rival product
BlackRock previously launched the competing product BITA, but it currently has about $59 million in assets. That is well below BTCI’s roughly $1.1 billion.
The market is now focused on whether Goldman, after completing the acquisition, will maintain BTCI’s current structure and expand its advantage in the Bitcoin income products segment.
The deal is also being read as a sign that Wall Street’s battle over Bitcoin-linked ETFs is shifting beyond spot exposure and into income-enhanced and options-based strategies.

