JPMorgan Sees Bitcoin's Long-Term Investment Appeal Surpassing Gold Amid Current Crash to $65K

JPMorgan Sees Bitcoin's Long-Term Investment Appeal Surpassing Gold Amid Current Crash to $65K

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News Editor 01
2026-07-03 02:00:14
JPMorgan's latest report asserts that Bitcoin's risk-adjusted investment appeal relative to gold has significantly strengthened despite its historic selloff. Gold's 60%+ rally in 2025 has been accompanied by rising volatility, narrowing the risk gap. The volatility ratio of Bitcoin to gold hit a record low of 1.5. JPMorgan calculates that Bitcoin's implied price would need to reach $266,000 on a volatility-adjusted basis to match private sector gold investment. Currently Bitcoin has crashed to $65,000, below its estimated production cost of $87,000, with persistent ETF outflows but moderate liquidation activity.
JPMorganBitcoinGoldInvestment AppealVolatilityProduction CostETF OutflowsPrice Crash

JPMorgan: Bitcoin's Risk-Adjusted Profile Improves vs. Gold

JPMorgan analysts stated in a new note that Bitcoin's long-term investment case relative to gold has strengthened, even as the cryptocurrency endures one of its sharpest market pullbacks. The bank highlighted gold's strong outperformance over the past year, rising more than 60% in 2025, but noted a notable increase in volatility for the traditional safe-haven asset. This has narrowed the perceived risk gap between gold and Bitcoin. Strategist Nikolaos Panigirtzoglou pointed out that Bitcoin's volatility relative to gold has fallen to a record low, with the bitcoin-to-gold volatility ratio drifting toward 1.5. Since October 2025, gold has climbed roughly a third, while BTC has fallen nearly 50% from its peak above $126,000. On a volatility-adjusted basis, JPMorgan estimates Bitcoin's market capitalization would need to rise dramatically—theoretically implying a price near $266,000—to match private sector investment levels in gold. While acknowledging such targets are unrealistic near-term, the comparison signals significant upside potential over the long run once negative sentiment fades.

Current Crash and Market Pressures

The note comes as Bitcoin's price crashed sharply Thursday, dipping to $65,000 in volatile trading, marking the largest absolute dollar drawdown on record. From October highs, BTC has retraced roughly $62,000, eclipsing prior nominal declines seen in 2018 and 2022, according to Bitcoin Magazine Pro data. JPMorgan also noted that BTC is now trading well below its estimated production cost of $87,000—historically seen as a soft floor. Analysts warned that sustained prices under production cost could force inefficient miners out, eventually lowering the network's marginal cost base. Despite the downturn, liquidation activity has remained modest compared with past crashes. However, U.S.-listed spot Bitcoin ETFs continue to see persistent outflows: more than $3 billion exited last month, following around $2 billion in December and $7 billion in November. At the time of writing, BTC is trading near $66,000.

This article was originally published by Bit.Fan. For more cryptocurrency news and market insights, visit www.bit.fan.
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