Baton Corporation, the company behind Pump.fun, is recruiting a head of growth marketing with a base salary ranging from $400,000 to $1 million, plus incentive compensation. The opening signals a push to scale the product beyond its crypto-native audience. Pump.fun founder Alon said the platform became one of the largest of its kind in crypto with almost no paid marketing. He said the company’s next goal is to take Pump.fun from a crypto product into the mainstream and build it into an app with hundreds of millions of users. The role calls for experience in consumer app growth, managing multi-million-dollar marketing budgets, and running strategies tied to digital advertising, user-generated content, and short-form video clipping.
BlockBeats reported on July 22 that Baton Corporation, the developer behind Pump.fun, is hiring a head of growth marketing with a base salary of $400,000 to $1 million, along with incentive compensation.
Pump.fun founder Alon said the platform grew into one of the largest of its kind in the crypto industry with almost no paid marketing.
According to Alon, the company’s next objective is to move Pump.fun beyond crypto and into the mainstream, with the aim of turning it into an app that reaches hundreds of millions of users.
The job posting says candidates should have experience in consumer app growth, a track record of managing marketing budgets worth several million dollars, and familiarity with digital advertising, user-generated content, and short-form video clipping strategies.
This article was originally published by Bit.Fan. For more cryptocurrency news and market insights, visit www.bit.fan. Disclaimer:
The market information, project data, and third-party content displayed on this platform are for industry information sharing only and do not constitute any form of investment advice or return commitment.
Cryptocurrency trading carries high risks. Users should fully assess their risk tolerance and make independent decisions. All profits, losses, and legal responsibilities are borne by the users themselves.
