Purchase Details: 2,932 Bitcoin Added in One Week
Bitcoin proxy Strategy reported Monday that it acquired an additional 2,932 bitcoin for approximately $264 million between Jan. 20 and Jan. 25, according to a filing with the U.S. Securities and Exchange Commission. The purchases were executed at an average price of $90,061 per coin, lifting the company’s total bitcoin holdings to 712,647 BTC.
At current market prices, Strategy’s bitcoin treasury is valued at roughly $62.5 billion, reinforcing its position as the world’s largest publicly traded corporate holder of the asset. The company’s aggregate purchase price for its holdings stands at approximately $54.2 billion, including fees and expenses, translating to an average acquisition price of $76,037 per bitcoin.
Funding Source: ATM Stock Issuance of Common and Preferred Shares
The latest purchases were funded through proceeds generated under Strategy’s at-the-market (ATM) offering program. According to the filing, the firm sold 1,569,770 shares of its Class A common stock (MSTR) for approximately $257 million in net proceeds during the five-day period. It also sold 70,201 shares of its perpetual preferred stock (STRC), raising an additional $7 million, bringing total ATM proceeds to roughly $264 million.
As of Jan. 25, Strategy said it still has substantial capacity remaining across its ATM programs: approximately $8.17 billion available for future issuance under its common stock offering. The company also maintains multiple preferred stock programs (STRK, STRF, STRC, and STRD), which collectively represent tens of billions of dollars in potential future capital raises.
Holdings Scale: Controlling 3.4% of Supply with $8.3B Unrealized Gains
With more than 712,000 BTC on its balance sheet, Strategy now controls roughly 3.4% of bitcoin’s fixed 21 million supply. At current prices, the company is sitting on an estimated $8.3 billion in unrealized gains. This makes it one of the most influential corporate bitcoin holders globally.
Notably, Strategy continues to use ATM issuance to fund purchases rather than direct market buying, demonstrating its flexible capital allocation strategy.
MSCI Inclusion: Temporary Relief from Index Exclusion Threat
Earlier this month, MSCI concluded its review of digital asset treasury companies and decided not to exclude them from its major global equity indexes. The index provider said bitcoin-heavy firms will remain eligible under existing rules while it conducts further research on how to distinguish operating companies from investment-like entities.
The decision eased months of market anxiety after MSCI had proposed reclassifying companies with more than 50% of assets in digital assets as fund-like and therefore ineligible for inclusion. Companies like Strategy, along with industry groups, pushed back strongly, warning that exclusions could trigger billions of dollars in forced passive selling. At the time of writing, Bitcoin is trading near $89,000.

