TON Token Set to Rebrand as GRAM as Pavel Durov Announcement Lifts Price

TON Token Set to Rebrand as GRAM as Pavel Durov Announcement Lifts Price

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News Editor 01
2026-07-23 03:05:14
Pavel Durov announced that The Open Network’s native token will shift from TON to GRAM. After the news, the token rose 7% in 24 hours to $2.07 while trading volume jumped 134%.
TONGRAMTelegramPavel Durovtoken rebrand

Pavel Durov has announced that the native token of The Open Network will be renamed from TON to GRAM. The market reacted quickly. The token climbed 7% in 24 hours to $2.07, while 24-hour trading volume surged 134%, standing out as much of the broader crypto market moved lower.

The rebrand targets the original GRAM identity

The announcement went public on June 1 and was described as step four in a seven-part roadmap called “Make TON Great Again.” According to the source material, the change is meant to reconnect the project with the vision laid out in its 2018 white paper. It also comes as the team tries to move beyond earlier legal conflict involving the US SEC. The full brand transition is expected to take about three weeks, during which wallets, apps, and exchanges will update how the asset is displayed.

Only the token name is changing. The blockchain itself will continue to operate under the name The Open Network, so the shift is focused on ticker and branding rather than the network’s base identity.

No manual swap is required for holders

The report states that this is not a token swap event. Holders do not need to exchange their assets manually, and existing balances are expected to update automatically to the GRAM ticker once platforms complete their integrations.

No technical modifications tied to the rename are expected to affect staking, balances, or DeFi activity. For users, the practical impact should mainly show up in wallet interfaces, exchange listings, and asset labels.

Price momentum arrives with longer-term pressure points

The rally has drawn attention, but the project still faces structural issues. The article says Telegram is taking a larger role in the network, a point that may concern participants who prefer a more decentralized model. Supply remains another pressure point. The source says roughly 36.59 million tokens, worth about $75 million at the referenced price, unlock each month, creating a steady stream of new supply that the market needs to absorb.

The same report adds that Telegram recently became the network’s main validator and that system upgrades were made to improve speed and reduce transaction costs. Those points were cited as reasons the asset has recently outperformed many other major digital assets. Even so, the ecosystem’s reach remains closely tied to Telegram, which keeps distribution concentrated in a single application.

Price levels highlighted in the report

The source outlines several near-term levels traders are watching. If the token holds $2.03 as support, it could revisit the recent $2.26 high, with $2.50 mentioned as the next upside level after a breakout. If the initial rebrand excitement fades, the article points to a possible consolidation range between $2.03 and $2.15. If support at $2.03 fails, the report says the token could slide into the $1.97 to $1.88 demand zone.

This article was originally published by Bit.Fan. For more cryptocurrency news and market insights, visit www.bit.fan.
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