Strategy has expanded its Bitcoin treasury once again with another major acquisition. The company disclosed that it purchased 13,390 BTC for approximately $1.34 billion at an average price of $99,856 per coin. According to the announcement on X, the transaction took place between May 4 and May 11, 2025, making it one of the company’s largest weekly Bitcoin purchases so far.
This latest move reinforces Strategy’s long-standing conviction that Bitcoin should serve as a core treasury reserve asset. A weekly increase of 13,390 BTC is not a small adjustment or routine rebalance. It is a clear signal that the company continues to treat Bitcoin as a central part of its balance-sheet strategy rather than a tactical short-term position.
Strategy’s latest purchase pushed total Bitcoin holdings to 568,840 BTC
As of May 11, 2025, Strategy now holds a total of 568,840 BTC. Those holdings were acquired at a combined cost of approximately $39.41 billion, giving the company an average cost basis of $69,287 per bitcoin. Based on the framing in the source article, the company’s Bitcoin position has grown to roughly $58.5 billion.
The scale of the latest buy is notable not only because of the dollar amount, but also because it happened while Bitcoin’s average purchase price for the new tranche was close to $100,000. That detail matters. It suggests Strategy remains willing to add aggressively even at elevated market levels, showing that management’s thesis on Bitcoin’s long-term value has not weakened as price has risen.
For market observers, this kind of accumulation often carries more weight than broad corporate commentary about digital assets. It represents an actual deployment of capital at meaningful size. In that sense, the company’s latest disclosure serves as both a treasury update and a public statement of conviction.
A comparison with the May 5 update shows a much faster pace of accumulation
This new announcement followed an earlier update released on May 5, 2025. In that disclosure, Strategy said it had acquired 1,895 BTC for around $180.3 million at an average price of $95,167 per bitcoin. At that point, the company held 555,450 BTC with a total purchase value of about $38.08 billion and an average purchase price of $68,550.
Looking at the two disclosures together makes the acceleration easy to see. Between the May 5 update and the May 11 total, Strategy’s holdings increased from 555,450 BTC to 568,840 BTC, a net increase of 13,390 BTC in just one week. Over the same period, the company’s aggregate average cost basis rose from $68,550 to $69,287 per coin.
That combination is important. It shows that Strategy did not wait for a lower market entry after already buying at high prices in early May. Instead, it continued to increase exposure, even as the purchase price for new coins moved higher. This is consistent with the firm’s broader pattern of steady and high-conviction accumulation.
BTC yield improved from 14.0% to 15.5% year to date
In addition to increasing its Bitcoin holdings, Strategy also reported improved performance from its Bitcoin strategy. On May 4, the company said its year-to-date BTC yield stood at 14.0%. Just one week later, that figure had climbed to 15.5% YTD.
The source article presents this rise as evidence that Strategy’s current approach is being executed successfully. In other words, the company is not only accumulating more Bitcoin, but also showing measurable improvement in the way its treasury strategy is performing over time. For investors and analysts, that kind of metric can help quantify results beyond simple headline holding totals.
BTC yield has become one of the key data points in how Strategy communicates the effectiveness of its Bitcoin-centered treasury model. Rather than relying solely on narrative arguments about long-term digital scarcity or inflation hedging, the company is also pointing to strategy performance indicators that can be tracked and compared over time.
Michael Saylor urged corporations to buy Bitcoin instead of repurchasing stock
At last week’s Bitcoin For Corporations event during Strategy World 2025, Strategy Executive Chairman Michael Saylor made a direct appeal to technology companies. His message was simple: skip stock buybacks and begin buying Bitcoin as a reserve asset instead.
Saylor specifically referenced Microsoft when making his case. “Microsoft is going to do a buyback,” he said. He then added a much more provocative line: “Buying Bitcoin would be 10x better than buying their own stock.” The implication was clear. In his view, corporations that remain committed to conventional capital allocation strategies are giving up substantial upside.
To support that claim, Saylor cited comparative performance data over the last five years. According to his remarks, Microsoft stock delivered an annual return of 18%. While strong by most traditional standards, that result still lagged far behind Bitcoin’s 62% annual return. He continued by framing the comparison against the S&P 500 at 14% as a cost-of-capital benchmark.
Using that benchmark, Saylor argued that Microsoft was outperforming by only 4%, while Bitcoin was outperforming by 48%. He also pointed to bonds, saying they were down 5%, which in his framing meant they were underperforming by 19%. These comparisons were designed to position Bitcoin not merely as a speculative asset, but as a superior treasury allocation option for companies willing to rethink traditional finance playbooks.
Strategy’s broader message is that Bitcoin belongs at the center of corporate treasury strategy
When viewed together, the company’s rapid accumulation pace, rising BTC yield, and public messaging all point in the same direction. Strategy is expressing a strong belief in Bitcoin’s long-term role within corporate finance. The source article concludes that the firm sees Bitcoin not just as a hedge, but as a foundational asset for corporate treasuries in the digital age.
That distinction matters. A hedge is usually a defensive position, something held to offset risk elsewhere. A foundational treasury asset plays a much larger role. It sits closer to the center of how a company preserves value, manages reserves, and makes long-term capital allocation decisions. Strategy’s actions suggest it places Bitcoin in that second category.
Whether other public companies will follow the same path remains an open question. But based on the disclosed numbers, Strategy is continuing to execute its Bitcoin-first treasury model with speed and consistency. Its latest purchase, improved BTC yield, and leadership commentary all reinforce the same message: the company sees Bitcoin as a core reserve asset rather than a peripheral investment.