Following the debut of the official Trump token, Melania Trump, the former model and spouse of incoming U.S. President Donald Trump, has introduced her own meme coin. Named melania meme (MELANIA), the cryptocurrency saw its value increase by over 10,000% within hours of launch, according to data from dexscreener.com. The announcement was made via her X account, and the token quickly became a hot topic in the crypto community.
Token Details and Market Performance
Blockchain explorer Solscan reveals a total supply of 1 billion MELANIA tokens, with a fully diluted valuation of $3.14 billion. Trading activity can be tracked on platforms such as geckoterminal.com and dexscreener.com, though the coin has yet to secure a listing on aggregator sites like CoinGecko. The MELANIA team has formed a partnership with Jupiter to “provide a secure and easy purchasing experience.”
The tokenomics of MELANIA differ from those of the official TRUMP coin. According to the distribution chart on MELANIA’s website, 35% of the token supply is subject to a vesting schedule. The team allocation remains locked for the first 30 days, after which 10% of the allocation — equivalent to 3% of the total supply — becomes available. Over the next 12 months, the remaining 90% of the team’s allocation vests incrementally, with approximately 2.25% of the total supply unlocking each month. The vesting process will be fully completed by the end of the 13th month. The distribution plan allocates 20% of tokens to the Treasury, 15% for public distribution, 20% for community rewards, and 10% for liquidity reserves.
Distribution Controversy and Adjustment
However, blockchain analytics firm Bubblemaps initially contested the advertised distribution, stating that it “does NOT match the distribution on their website.” In a post on X, Bubblemaps noted: “Apart from the 10% in Meteora, 89% of the supply is still in one wallet and hasn’t been split into Treasury, Community, Team vesting, [and] Public distribution.” Subsequently, Bubblemaps observed that the coins were reallocated to four wallets, aligning with the distribution strategy detailed on the website. An editor’s note (7 p.m. ET, Jan. 19, 2025) confirmed: “the original 89% address (GtdNP) has been split into four main wallets holding 30%, 30%, 20%, and 6%. This alignment mirrors the data presented on Melania meme coin’s web portal chart.”
Market Impact and Risk Considerations
The launch of MELANIA signals a new trend of ultra-high-profile figures leveraging blockchain innovation to carve unique spaces within the meme coin sector. As speculative interest intensifies, the project’s success may hinge on its ability to sustain momentum beyond initial market euphoria. While the outlined vesting schedule provides a structured timeline for allocation release, stakeholders may view the accelerated initial unlock and the linear monthly releases with caution, questioning whether it adequately aligns long-term incentives with project goals — or if the meme coin has any long-term incentives at all beyond being an official Melania Trump meme token. Investors are advised to conduct thorough research and understand the high volatility and speculative nature of such assets before participating.