Following the explosive growth of Notcoin, DOGS, and other Telegram mini-games, a new contender called ZOO has quickly gained traction. According to official data, ZOO has attracted over 18.8 million users worldwide, who mine its native token $ZOO through engaging gameplay. The project is backed by notable Telegram ecosystem players X Empire and Paws, and is still in its early stage.
Strong User Base and Endorsements
ZOO operates as a Telegram mini-app, allowing users to start mining without complex wallet setups. The team states its goal is to “introduce newcomers to the world of Web3 in an interactive way.” With 18.8 million users, ZOO is one of the fastest-growing crypto games on Telegram. Backers X Empire (known for click-to-earn) and Paws (a large community-driven project) bring substantial user overlap and credibility. This “community + gaming” synergy helps rapidly attract and retain players.
From Mining Game to Economic Strategy Game
ZOO’s roadmap goes beyond simple click-to-mine. The team envisions transforming it into a full-fledged on-chain economic strategy game featuring in-game resources and player interaction mechanics. The $ZOO token will serve as the core fuel and governance instrument. While specific game mechanics remain undisclosed, this direction aligns with the “Game+DeFi” trend. If executed well, $ZOO could evolve from a social score into a token with real in-game utility and store-of-value properties.
Market Impact and Potential Opportunities
Looking at the Telegram gaming track, Notcoin’s $NOT token once reached a market cap of over $1 billion after listing, and DOGS also saw massive hype. ZOO already has a solid user base, but its token has not yet been listed on any major centralized exchange (its all-time high price is 0). This means when $ZOO enters secondary markets, it may face significant volatility. Positive factors include: 1) Potential conversion from Telegram’s 900 million monthly active users; 2) Airdrop expectations that boost user retention; 3) The planned evolution to a strategy game could increase token demand. Risks include: 1) Tokenomics unknown, inflation from mining unclear; 2) Many similar projects suffer from “mine-and-dump” behavior; 3) Regulatory changes could impact Telegram’s ecosystem.
Overall, ZOO represents an ambitious attempt to evolve Telegram mini-apps toward more complex GameFi. Investors should closely watch its token distribution plan, team transparency, and in-game economic balance. Short-term hype may be driven by airdrop speculation, while long-term value depends on whether the game can truly retain users.

