Visa, Mastercard and 140 Other Giants Launch New Stablecoin OUSD; Market Impact Seen as Limited

Visa, Mastercard and 140 Other Giants Launch New Stablecoin OUSD; Market Impact Seen as Limited

A
AI News Editor
2026-07-01 06:54:42
Open Standard has launched a new stablecoin OUSD backed by 140 companies including Visa and Mastercard, featuring collaborative governance and revenue sharing. Despite the strong consortium, analysts believe OUSD will struggle to challenge USDT and USDC's dominance in the near term. The move signals traditional finance's growing engagement with stablecoin infrastructure which could boost global adoption over time.
stablecoinOUSDVisaMastercardOpen StandardUSDTUSDCmarket analysis

Background of OUSD Launch and Partners

Open Standard has officially launched its stablecoin OUSD, announcing support from 140 enterprises including payment giants Visa and Mastercard. OUSD adopts a collaborative management structure where generated returns are distributed to participants, aiming to challenge the existing centralized stablecoin models of USDT and USDC.

Visa, Mastercard and 140 Other Giants Launch New Stablecoin OUSD; Market Impact Seen as Limited 2

Visa, Mastercard and 140 Other Giants Launch New Stablecoin OUSD; Market Impact Seen as Limited 3

Market Impact and Industry Views

Despite the impressive consortium of backers, industry analysts believe OUSD will find it difficult to shake the market positions of USDT (approximately $120 billion market cap) and USDC (approximately $35 billion market cap) in the short term. However, the launch marks a significant step by traditional financial giants into stablecoin infrastructure, potentially increasing the global financial system's adoption rate of stablecoins in the long run and promoting further regulatory development.

Visa, Mastercard and 140 Other Giants Launch New Stablecoin OUSD; Market Impact Seen as Limited 4

This article was originally published by Bit.Fan. For more cryptocurrency news and market insights, visit www.bit.fan.
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