Pop Mart posts 171.7 billion yuan in first-half revenue as six IPs top 1 billion yuan each
Pop Mart said in its first-half 2026 report that revenue reached 17.17 billion yuan, up 23.8% year over year, with adjusted net profit at 5.16 billion yuan. Net profit margin came in at 30%, while gross margin was 69.7%. The company said six IPs — THE MONSTERS, Xingxingren, CRYBABY, DIMOO, SKULLPANDA, and Hirono — each generated more than 1 billion yuan in revenue, and 11 IPs brought in over 100 million yuan. Among them, THE MONSTERS family, home to LABUBU, remained the top-grossing IP with 4.45 billion yuan in revenue. Xingxingren was the fastest-growing IP, posting 2.65 billion yuan in revenue and growth of 580.6%. During the reporting period, Pop Mart operated 676 offline stores and 2,827 robot stores worldwide, while its cumulative registered membership base surpassed 100 million. By region, revenue from China reached 12.2 billion yuan with 47.3% growth, while Asia-Pacific contributed 2.58 billion yuan, the Americas 1.89 billion yuan, and Europe and other regions 510 million yuan.








